How it all started

About a decade ago, I was a pretty average college student, including the pretty average "Freshman 15" (pounds gained). And then it became Sophomore 30, and maybe even Junior 50. 

I took some time off of school for an internship during which I lived with my parents. And the weight just fell off without even trying. Turns out, they were eating a paleo diet, and now so was I (thanks mom and dad!).

After seeing results like that, I fell in love with health and fitness - especially nutrition. Now a decade later - I started adding collagen to my shakes, and have just been blown away by how tremendously positive the effects are. But I pretty quickly got sick of combining powders (and flavors - yuck!). So it was time to make one powder that tastes great, blends super easily, and most importantly - delivers the collagen!